Month: July 2011

Researchers have created a novel combined technique to treat cancer patients by bathing the brain…

Something strange happens when a consumer learns her favorite product choice isn’t available: Instead of…

Consumers who are in a positive mood make quicker and more consistent judgments than unhappy…

Larger portion sizes usually mean we eat more food, but according to new study, bigger…

Consumers don’t react positively to all messages of corporate social responsibility, according to a new…

When consumers taste a chocolate bar they think is made in Switzerland, they’ll prefer it…

The decline of large predators and other “apex consumers” at the top of the food…

Researchers have unveiled genome-engineering technologies capable of fundamentally re-engineering genomes from the nucleotide to the…