When an ice storm brought down telephone poles and power lines across much of Kentucky, one small-town mayor pulled out his iPhone and began tapping away, posting rapid-fire updates on Facebook to let his constituents know what was going on. “Will is glad to report that power in parts of the South Main and Grapevine areas is back on. Slowly but surely …,” Madisonville Mayor William Cox typed. Days later, he warned: “Will asks people with frozen water meters to PLEASE not use a torch or build a fire inside the meter box. This WILL damage the cutoff and meter!”