Events taking place on the streets of Tehran may have an important effect on how social networking rolls out across the rest of the world, and that includes the CRM world. Last week, the media began carrying stories about a “cyber revolution” that may be happening in the Islamic Republic, but those stories fail to account for the whole story — the yin and yang of social media. We tend to think about social media as unalloyed goods, but our thinking is clouded by one important point: The social media environment is literally a free-for-all.
