Just-below pricing, or 99-cent endings, is a common marketing tool used to attract customers looking to get bang for their buck. But an expert says that, in some cases, a penny saved doesn’t always translate into a penny earned for retailers.
Just-below pricing, or 99-cent endings, is a common marketing tool used to attract customers looking to get bang for their buck. But an expert says that, in some cases, a penny saved doesn’t always translate into a penny earned for retailers.