This week, Brightcove begins a new lower-priced video service called Express that starts at $100 a month and offers some impressive features. I’m glad to see them in this space, which is still very much in the pre-Guttenberg publishing era. I thought I would take this moment to talk about some of the issues involved in publishing Web videos for corporate uses, putting aside all the tectonic shifts that are happening in the Web entertainment arena for another essay.