On 12th June, a space-bound advertisement will be broadcast from a 500MHz Ultra High Frequency Radar from the EISCAT Space Centre in Svalbard, which lies in the Arctic Ocean about midway between northern Norway and the North Pole. The transmission is being directed at a solar system just 42 light years away from Earth with planets that orbit its star ’47 Ursae Majoris’ (UMa). 47 UMa is located in the Great Bear Constellation (also known as “The Plough”) – easily identifiable to even the most amateur stargazer. It is very similar to our Sun and is believed to host a habitable zone that could potentially harbour small terrestrial planets and support life as we know it.