Customer relationship management is a very different animal than it used to be. Pick up an issue of any magazine from about six to eight years ago and flip through for information about CRM, and you’ll wonder if you’re reading about the same technology. What’s different nowadays? Too many things to list right here and right now. However, two of the hottest growth areas in this new wave of CRM are solutions for niche markets and specialty functions, and open source CRM. Dallas-based Mpower provides both.
