Home Box Office and Comcast are partnering on a digital-content deal that will bring award-winning television shows and movies to cable-TV subscribers.
As an added value to Comcast’s HBO and Cinemax customers, content from both channels will be available as part of the company’s On Demand Online trial. On Demand Online is a free service that expands the number of top-rated TV choices available online to Comcast cable customers.
“The broadband services are the latest in a line of digital offerings that have dramatically changed the viewing experience for our subscribers, providing them with more access, choice and even greater value to their subscriptions,” said Eric Kessler, HBO co-president.
More Than 750 Hours of Programming
At launch, the HBO and Cinemax broadband services will offer a combined 750 hours of programming each month. The companies said the offering will expand over time.
HBO and Cinemax broadband services on Comcast’s On Demand Online will include full-length episodes of current and classic HBO series like True Blood, Hung, Entourage, Curb Your Enthusiasm, The Wire, Sex and the City, The Sopranos, and Real Time with Bill Maher.
Available movies include Transformers, The Dark Knight, Tropic Thunder, Atonement, Brokeback Mountain, Michael Clayton, Shrek the Third, Kung Fu Panda, Get Smart, The Bourne Ultimatum, and The X-Files: I Want to Believe. Titles coming soon include Juno, Dr. Seuss’ Horton Hears A Who, Mama Mia!, and Burn After Reading.
HBO and Cinemax will also make available classic films such as Jurassic Park, Big, Mrs. Doubtfire, Speed and Rosemary’s Baby, along with HBO Family programming like Harold and the Purple Crayon.
The companies plan to frequently update content, allowing subscribers to choose from programs in HD such as HBO films, series, documentaries, sports, specials and comedy, as well as theatrical films. Customers will also be able to view certain new programs online immediately after they…