As I write this, Google is being investigated by the DoJ for antitrust violations that make Microsoft’s actions look trivial by comparison. It took Microsoft over a decade to exhibit the type of behavior that Google is now engaged in, which increasingly seems to favor cash over conscience. In terms of its non-economic goals, history may view Google as a failure. Just as not making a difference is defining Apple and not getting the new market is defining Microsoft, being evil is likely to define Google. In all of these cases, I don’t expect a great outcome.