Streaming video content may be easier to add to your web site than you might have ever thought possible.
Adding this kind of content to your site is neither difficult nor expensive these days, but there are a few things to remember. First, don’t make the message sound like a sales pitch; this approach usually comes across as smarmy and will deter, rather than attract customers from exploring your site further. Second, make sure your video elements serve a purpose, and be succinct. Idle chatter or a message that goes on too long …